MG Motor UK has launched a new logo as part of a new corporate identity. And it coincides with the unveiling of a second new model that will soon roll off the production line at MG Birmingham.
The historic MG octagon is retained, but given a new look with a strong red.
MG Motor UK says red has historic links for the world-famous brand but it also signifies the enduring passion that MG generates.
The new corporate identity was unveiled at an event at MG Birmingham and will be rolled out across the MG dealer network in the coming weeks.
Guy Jones, MG’s sales and marketing director, said: “This strong new image takes the company into the 21st century. It links MG’s famous past with an exciting future and comes just months ahead of us launching the all-new MG6 sports fastback.
“It’s a bold move and design that reflects how positive and confident we are about MG’s future.”
It was confirmed that a four-door saloon will soon be rolling off the assembly line at MG Motor UK’s plant in south Birmingham alongside the MG6 sports fastback.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here