The new director of sales at an Oxford hotel company said it is "exciting" for her to join the firm.

Voco Oxford welcomed Michelle Zoller to spearhead their sales strategies, elevate guest satisfaction and drive market growth.

Ms Zoller has more than a decade of experience in the hospitality industry, with voco Oxford saying she has a "profound understanding of guest preferences and market dynamics".

She will oversee the development and execution of sales strategies, forge partnerships with corporate clients, travel agencies, and other key stakeholders to drive stays in the company's two Oxford hotels.

Ms Zoller said: "It’s exciting to join a brand synonymous with innovation and hospitality excellence.

"Working closely with the talented team here my objective is to enhance the guest experience and drive new opportunities for growth.

"Together, we will continue to exceed expectations and set new standards in the hospitality industry."

She added she was "someone who is motivated to work collaboratively to deliver on my role and responsibilities but will also enjoy and have fun to get the job done".

Wendy Procter, cluster general manager of both Oxford voco hotels, added: "We are delighted to welcome Michelle to the team.

"Her passion for delivering exceptional guest experiences aligns seamlessly with our brand ethos.

"Michelle’s leadership will play a pivotal role in shaping the future trajectory of our hotels, ensuring continued success in an ever-evolving market landscape."