The company which operates Oxford’s iconic hop-on, hop-off bus tours around the city centre has won a coveted TripAdvisor’s Travellers’ Choice Award for 2023.
The award is given to tourism operators and attractions that consistently receive 'very good' and 'excellent' reviews from TripAdvisor users, placing them in the top 10 per cent of tourism businesses, according to the public.
The accolade from the respected international reviews site comes as City Sightseeing Oxford enjoyed a strong performance this summer, with patronage recovering beyond pre-pandemic levels - with up to 1,000 passengers on peak days.
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City Sightseeing Oxford also retained its gold-standard Visitor Attraction Quality Assurance Scheme accreditation from VisitEngland for another year.
Luke Marion, managing director of City Sightseeing, Oxford, said: “We are very proud to receive this award and I would like to congratulate the City Sightseeing team for this fantastic recognition.
“It reflects the world-class service and experience our team delivers daily to visitors to Oxford.
"The city is an attractive destination and tourism is vital to the overall economic health of Oxford. Our tours helps attract people into the city and provide an excellent way to explore.
“We encourage visitors from far and wide to explore the city on board our hop-on, hop-off buses, and through our walking tours, and to enjoy the wide variety of retail outlets, attractions, cafés and restaurants on offer.”
The City Sightseeing Oxford tour takes in famous sights, including Oxford Castle, Christ Church College, Magdalen Bridge, the Sheldonian Theatre, and Ashmolean Museum.
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The audio commentary is available in 14 languages in addition to a kids' audio commentary aimed specifically at younger passengers.
Oxford Bus Company and City Sightseeing play an integral role in Oxford’s visitor economy.
City Sightseeing Visitor Information Point is in High Street while Oxford Bus Company primarily operates the Travel Shop in Gloucester Green.
The visitor information point provides ideas and information on things to see and do in the city and wider county.
It provides travel timetables, maps and books and there are discounted tickets for attractions, gifts and souvenirs.
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City Sightseeing Oxford also delivers guided walking tours and ghost tours of Oxford and manages visits to the 12th Century Carfax Tower on behalf of Oxford City Council.
It is owned by parent company the Oxford Bus Group, which also comprises Oxford Bus Company, Thames Travel, Pulhams Coaches and Carousel Buses.
In 2020 Oxford Bus Company introduced the first double deck electric bus to Oxford via its City Sightseeing Oxford fleet.
It now has three retrofitted electric vehicles in its fleet, which were delivered in partnership with Oxford City Council.
For more information and booking visit the City Sightseeing Oxford website.
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About the author
Andy is the Trade and Tourism reporter for the Oxford Mail and you can sign up to his newsletters for free here.
He joined the team more than 20 years ago and he covers community news across Oxfordshire.
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