A new space store is to open at Oxford's historic Covered Market.
Shoppers are being invited to attend the opening on Saturday, July 16, from 11am to 5pm.
A spokesman for Space Store said: "Space Store is an experiential store dedicated to bringing space to everyone, everywhere, every day.
Read again: new Space Store opens in Didcot
"We are making the space industry more accessible through in-store experiences, educational outreach and amazing, authentic merchandise!
"Come along anytime between 11:00-16:00 to meet CEO and Founder of Space Store, Stephen Ringler and the team while exploring the brand new store.
"We will have awesome virtual reality experiences, prize draws and plenty of new merchandise to browse alongside some complimentary sweet treats to enjoy!"
Space Store has another shop in Didcot's Orchard Centre, which opened in 2019.
As well as selling space-related merchandise, the stores aim to help people experience what space is like for themselves.
Mr Ringler, a rocket scientist, came up with the idea as a way of making the world-leading scientific research going on in Oxfordshire more accessible to people who live here.
The Didcot shop was developed with scientists at the Harwell Campus.
Read again: Powerful electric vehicle hub opens in Oxford
Visitors have been able to try on a space suit, explore the caves of Mars via VR technology and watch live feeds from NASA’s Space Centre.
The new shop in the Covered Market could sell books including astronaut Tim Peake's autobiography, space themed T shirts, gadgets and games.
The market is owned by the city council and its managers aim to ensure that every unit inside is occupied.
Managers are delighted that Space Store is opening, as it adds something new and different to the cafes, food shops and other businesses trading there.
Mr Ringler said in 2019: "Only 250 people in history have had the chance to walk in space and only 550 have ever visited. For most of us, it is inaccessible.
“We are trying to create a way for the public to experience what it’s like for themselves.
Read more: Street in Oxford is one of the most beautiful in UK
“I love the industry but feel frustrated that there is little connection to the public and all the cool things going on down the road.
“Most people don’t know that in Culham they are building an engine that could fly from London to Sydney in two hours.
“We are trying to change that.”
Mr Ringler, who worked at the NASA Jet Propulsion Laboratory in the United States before moving to Oxfordshire to work at Harwell, said at the time that if the concept took off in Oxfordshire, then it could be replicated all over the country.
He added: “We absolutely see it as something that could be done elsewhere.
“We’ve been planning it for more than four years.
“If we can show it is profitable here, we will open all over the UK and all over the world.”
Read more from this author
This story was written by Andy Ffrench, he joined the team more than 20 years ago and now covers community news across Oxfordshire.
Get in touch with him by emailing: Andy.ffrench@newsquest.co.uk
Follow him on Twitter @OxMailAndyF
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here