THE Oxford Bus Company has launched its third annual Brand the Bus competition to support good causes facing extra challenges due to the coronavirus.
Entries are now open for good causes, or its supporters, to submit a short video or PDF presentation on why it should win the
the contest.
The winner will have its logo and messages displayed all over an Oxford Bus Company bus which will operate on its City services.
The Girl Guides branded bus
Girl Guiding Oxfordshire won the inaugural 2019 Brand the Bus competition and Home-Start Oxford scooped first place this year. Both good causes now have a branded bus emblazoned on a double-decker.
READ AGAIN: Playing around with cars runs in the family - send us your pictures
The 10 entries for 2021 that are deemed best according to a public vote will be shortlisted and examined by a judging panel.
Prizes will be awarded to the competitors who have, in the panel’s opinion, fulfilled the brief to the highest standard.
The winning organisation will be invited to work with the company to design a bus wrap featuring the brand colours, logo, and messages of the good cause. Runners-up will receive support via digital on-board bus advertising.
The Home-Start bus
Phil Southall, Oxford Bus Company managing director, said: “The transport industry is facing significant challenges due to Covid-19 but we felt it was important to continue the Brand the Bus competition this year, at a time when good causes need more support than ever before. One of our core values is being socially responsible.”
READ AGAIN: Oxford pubs we loved and lost as bars face 10pm curfew
As well as the Brand the Bus competition-winning buses, the company has wrapped other buses to support good causes.
It has previously wrapped a bus in Oxford Pride colours as part of its commitment to embracing diversity and the Oxfordshire Prostate Cancer Support Group bus. Oxford Bus Company selected the Oxfordshire Prostate Cancer Support Group as some of its employees have been affected by the disease.
The Brand the Bus competition started in 2018. Public voting closes on December 13. The winner will be announced in the new year.
At the same time, the company’s City Sightseeing Oxford has opened a new Visitor Information Point in High Street to help welcome tourists.
READ MORE: Oxford College wants marquee for socially distanced dining
The Visitor Information Point provides a ‘one stop shop’ for visitors, and group or event organisers visiting the city.
Visitors will be able to access information including directions, bus routes, What’s On guides, event calendars, accommodation, and information and history sheets to key attractions.
Bus tickets, books, maps, and tickets to visitor attractions can also be bought.
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules here