Report this comment
  • "Recycling old bras is probably a good way to raise money, but why waste this valuable fund-raising opportunity on Brazil? Yes, the country has aweful slums and child-poverty, but happily spends $multi-billions on its armaments industry, sold word-wide. Sending your bras to Brazil won't stop it's government using money which it has, on guns and military hardware, or the massive corruption."
  • This field is mandatory
  • This field is mandatory
  • Please note we will not accept reports with HTML tags or URLs in them.


  • Enter the above word in the box below

It's the World Cups as lingerie recycled for Bra-zil

Grace Leedham

Grace Leedham

First published in Headlines

WOMEN have been urged to be up for the World Cup by donating their old bras to help slum kids in Rio de Janeiro.

Cocktail bar and club Lola Lo in Magdalen Street, Oxford, will accept bras in any condition which will be recycled to raise money for Brazilian education project Little Learners, run by the international charity the Flamingo Foundation.

The Little Learners scheme provides teachers for children living in the Rio slum of Parada de Lucas. Organiser Neuza Nascimento, from the charity, said: “Parada de Lucas is an impoverished community and, because of the dominant armed drugs trade, our children often lose their innocence so young.

“Little Learners gives youngsters the opportunity to get an education, which we believe is the best route out of poverty and away from the gangs. We aim to develop and stimulate the abilities of these kids exposed to the risk of social violence, through activities involving culture, leisure and citizenship. It has been incredibly successful so far, with just seven of the 900 children who have participated ending up as gang members.”

Bras can be donated to the shop from this Saturday for four weeks.

Each kilogram of recycled bras will raise £1 for the charity.

Marketing co-ordinator for Lola Lo Oxford, Grace Leedham said: “Most women will have bras they no longer wear lurking in the back of their underwear drawer, and this campaign is a great way to put them to good use.”

Drop your bras into Lola Lo, 13-15 Magdalen Street, Oxford, open Tuesday-Saturday, 10pm-3am, phone 01865 249171.

Visit flamingo foundation.org/bras

  • Our top stories:

UPDATE: Car fire and oil spillage closes A40 near Ducklington and A34 car fire cause delays

Oxford Mail: A40 alert

4:03pm Friday 19th December 2014

A CAR fire and oil spillage closed the A40 westbound causing severe delays.

Motorcyclist 'punches pensioner and hits his car windscreen with helmet' after Cutteslowe crash

Oxford Mail: Thames Valley Police logo

12:00pm Friday 19th December 2014

A PENSIONER was “severely” injured when he was attacked in his car by a motorcyclist in Cutteslowe, police said.

UPDATE: Body found after motorhome fire at caravan site near Chipping Norton

Oxford Mail: Thames Valley Police logo

11:30am Friday 19th December 2014

A BODY was found after a fire at a caravan site motorhome.

What brilliant picture is in our Oxford Mail Advent Calendar today?

Oxford Mail:

6:00am Tuesday 9th December 2014

December is Advent Calendar time and we have a special new interactive graphic for you each and every day until Christmas Eve. I've chosen the best 24 pictures of 2014 and I'll be unveiling one a day - so what is behind's today's door?

Oxford United striker John Campbell is keen to make his mark at Hartlepool

Oxford Mail:

9:30am Friday 19th December 2014

John Campbell admits it would be difficult to keep his kit on if he was able to make an impact on debut for Oxford United tomorrow.

‘New £9.2m Leys pool’s too small for contests’

Oxford Mail:

7:00am Friday 19th December 2014

SWIMMING competitions planned for the new £9.2m pool in Blackbird Leys could be at risk due to lack of space, it has been warned.

Comments (1)

Please log in to enable comment sorting

Comments are closed on this article.

Send us your news, pictures and videos

Most read stories

Local Info

Enter your postcode, town or place name

About cookies

We want you to enjoy your visit to our website. That's why we use cookies to enhance your experience. By staying on our website you agree to our use of cookies. Find out more about the cookies we use.

I agree