IF YOU are going to get a pink My Little Pony tattoo, it’s probably best to have it somewhere discreet.

This should come as some consolation to Brian Adams, who had the cartoon character etched on his backside for charity.

By getting friends to vote for which cartoon star would get the nod, the 30-year-old from Littlemore has raised more than £1,300 for the charity (SSNAP), which supports the special care baby unit at Oxford’s John Radcliffe Hospital.

Friends and family looked on as Mr Adams got his latest piece of body art at Evolution Tattoos in Kidlington.

Anyone who donated money was able to nominate their choice of character, with each pound counting as one vote.

Other well-known faces in the running were Winnie the Pooh, Pepe Le Pew and Bender from hit show Futurama.

Mr Adams, who lives with wife Ossa and children Brogan, three, and 18-month-old Rocky, said: “It’s a good job this is all for such a good cause.

“It’s very big and very pink.That said, it didn’t hurt.

“It’s fair to say that I wouldn’t have chosen a pink My Little Pony to adorn my bum for the rest of my life.

“My wife doesn’t seem to mind, although like the rest of us she’s a little bit disturbed by how pleased the pony looks with its new location.”

Mr Adams said he decided to raise funds for SSNAP after visiting the centre.

Mr Adams already has five tattoos on his body, including two on his calves and one on his other buttock.

He said: “I’m still hoping people will give more donations.

“As a dad I really wanted to help young babies at the JR and I was really moved when I visited the ward.

“I was told it costs about £1,000 a day to keep a young baby alive in the unit, so this money is a drop in the ocean really but every little helps.

“At the end of the day it’s just a bit of skin and I’m glad I could help.”

About 100 people cast their votes in the competition.