STAFF at brand and design agency MicroGraphix are celebrating the firm’s 20-year anniversary this month.

MicroGraphix marked its landmark anniversary at the Bignell Park Hotel in Chesterton, with staff, clients and suppliers.

Based in multi-purpose studios on the Rowood estate, off Murdock Road, the agency has developed an enviable reputation for delivering brand strategy and the production of marketing materials for firms across the globe.

More than 16,000 projects have been produced to date.

Services include graphic design, website creation, photography, brand and marketing services, video and producing brochures, catalogues and books.

The agency employs 10 people, and many have been with the company for more than a decade.

MicroGraphix has worked for major brands including Triumph, MG, Hitachi and Brita.

Recent work has included creating the corporate brand identity for mi-burger in Bicester, an in-bound marketing strategy for CP Electronics and training videos for garden power-tool company EGO.

Founded by Mike Linzey and Chris Coggins, MicroGraphix prides itself on providing a joined-up design service and traditional client service.

Mr Linzey said: “We’re fortunate to have developed a highly-talented team of digital creatives who care about our clients.

“We believe in the personal touch, as well as developing a deep understanding of our client’s businesses.

“Understanding their business is key to great design, as it means we can really communicate their message.

“We help define, create and promote brands and are fortunate that we love the work we do.”

MicroGraphix originated in a photographer’s studio in Launton, Bicester, in converted farm buildings, before moving to its current home in 2000.

“Moving into our studio was a breakthrough, it meant we could offer more services to our clients and attract great staff,” said Mr Linzey.

Its base accommodates two photographic and filming studios, a design studio and a web design and development studio.

Totalling more than 4,500 sq ft, the photography, video and design studios can accommodate projects of all shapes and sizes.

The modern drive-in photographic studios incorporate an adjustable floating ceiling, underfloor heating and turntable equipment.

The firm’s approach originates from MicroGraphix’s founding principles.

Mr Linzey said: “I used to be a marketing manager and grew frustrated by having to go to different organisations for print, design, photography and illustration and that was when I formed the concept of trying to create a full-circle creative design agency.

“We have maintained the original ethos and offer a big agency service, with a small agency spirit that ensures we maintain the personal touch, quality and deliver a value for money service.”

MicroGraphix had an early breakthrough when it secured Hewlett Packard as its first client in 1998.

Mr Linzey added: “I’d worked for HP previously and thankfully they bought into what we were doing and that got us going.

“It wasn’t long before other businesses commissioned us, and it gradually grew from there.”

MicroGraphix has experienced many changes in the design industry over the two decades it has been in business.

“The biggest change was moving from film to digital photography,” said Mr Linzey.

“It transformed the industry, but the agencies that excelled in it were the ones who embraced the technology and ensured quality of output remained the most important element.

“We’ve always invested in new technology, software and best practice and this has enabled us to adapt and continue to deliver for our clients for 20 years.

“We take great pride in what we do, and it’s extremely satisfying when we produce a bespoke website, or product catalogue that makes a real difference to our client’s business.

“The digital design industry is always fast moving, and we are looking forward to growing this year and beyond.”